This may be one of the shorter columns I bang out on the ol’ Lenovo X1 Carbon. My fingers have been cramping up of late. (So, no proofs, screen shots, product recommendations, or detailed how-to’s. Sometimes, this week included, I’ll mention ideas and leave it to you to learn more.) Last week, I promised a detailed plan for exploiting the Google Display Network. If all goes...
Advanced Paid Search Features
Dig into some of the most powerful advanced paid search features, from new competitive metrics and campaign experiments to hot-ticket automation like Smart Bidding and Dynamic Search Ads.
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